The selfie , courtesy: Sunny Leonarduzzi After an amazing weekend at the first annual Canadian Internet Marketing Conference in the raw beauty and majesty of Squamish, B.C., my head is full, my brain muscle stretched and my heart (yes, my heart was involved) full and happy. It was an amazing opportunity to hobnob with many of the people and experts I have connected with in the land of Social [...]
So what’s up in the world of digital marketing and social media in 2015? Collaboration, integration and content according to presenters and organizers of two of 2015’s “do-not-miss” events, the Canadian Internet Marketing Conference (CIMC) in March, and Social Media Camp in May. Darian Kovacs of Jelly Marketing, CIMC organizer, points to the emergence of cross-pollination between [...]
Election time is upon us. Last time around I did an assessment of the candidates’ use of digital and social media tools to reach voters. The pickings were slim in 2011, with few candidates using social media or establishing much of an online presence. I predicted then, that this time around social media would play a larger role as the tools themselves became more ubiquitous and the common [...]
This summer, the Social Chicks and the Maple Ridge-Pitt Meadows Times hosted the community’s second annual Social Media Day, and more than 60 participants from local businesses and organizations attended to find out how to use social media to grow awareness, connect with customers and stakeholders and build a strong online presence. Social media experts from across the region offered tips and[...]
I recently had the opportunity to spend a day or two encouraging passers-by to snap ‘selfies’ in aid of a good cause. For those who may not know, selfies are self-portraits usually taken with a smartphone and then uploaded to social media sites. Vicki and Lorene taking a selfie at the Haney Farmer's Market While most people were quite willing to play in, my request was sometimes met with[...]
Julien Smith says, “Your network is absolutely everything”. I saw and heard him say this myself at Social Media Camp in Victoria earlier this month. Julien’s work focuses on adaptation and change and draws from a deep study of evolution, biomimicry and an observation of nature – that most highly evolved network of all. Needless to say, meeting him was a *fangasm*. He is the CEO of [...]
June ended with an inspiring afternoon celebrating Social Media Day with colleagues and friends - old and new. Special shout-outs to Steve Robinson of Sociovisual Communications, Fred Armstrong of the District of Maple Ridge and the inimitable Steve Dotto of Dotto Tech for being panelists at the community forum we hosted to mark the day. Chick cheers to all who attended and offered insights, [...]
Local Maple Ridge artist Daryl Stephenson, took on a "Drawing a Day" project, and chose the Social Chicks as one of his daily drawings! We loved how fun his caricature was - so we used it as our brand. Daryl was very generous in letting us do so. When Wendy McClelland and Vicki McLeod rebranded the Chicks, of course they used Daryl again. Thanks to Daryl for sharing his [...]